Meco Reads - Issue 24

The most interesting person alive šŸ¤” The McD's system šŸŸ Living on Mars šŸ”­

Greetings newsletter friends!

Welcome to the 462 new readers! This is your fortnightly(ish) round up of the best links and newsletters from around the web, curated by the team at Meco.

This edition is an eclectic mix as we delve into how to master any craft, uncover the secret behind why McDonaldā€™s has its own university, and explore the impact of AI-generated pop music.P.S. Special thanks to Negib Kesrouani for letting us use his illustrations. Check out his work on Instagram.

šŸ“– 5 Great Reads

At the age of 46 Josh Waitzkin has accomplished more than many do in a lifetime. He became a chess International Master aged 16, won two Tai Chi World Championships, wrote a well-known book on learning and is now mastering surfing in an unknown location. This article shares Waitzkinā€™s playbook for mastering any craft and explores the mindset of one of the most original thinkers alive. [Read more]

Preparing one burger is easy, but serving thousands of burgers a day with the same quality and speed is not. The McDonald brothers changed the game for burger production and their secret sauce was in building meticulous systems. This article outlines how to think in systems and explains why McDonaldā€™s needs its own university. [Read more]

ā€œThroughout human history, clever opportunists have discovered that if you could control what people say, you could write the story people believedā€¦ You could decide who the good guys were and who the bad guys were.ā€

Tim Urban uses the tale of a made-up land called Hypothetica (and stickmen cartoons) to illustrate how easily people can be forced into sayingā€”and eventually thinkingā€”the same things. This is a longer read, but well worth it! [Read more]

There will always be an endless list of chores to complete and work to do, and a culture of relentless productivity tells us to get to it right away and feel terribly guilty about any time wasted. This often leads to us sitting in front of our computer, browsing websites and contributing to neither our happiness nor our productivity. If youā€™re stuck in a cycle of over-optimization, here are 5 questions to ask yourself. [Read more]

Rex Woodbury visualizes how the world is changing with engaging charts. The wide array of topics include the decline in friendship, the tech bubble bursting, ChatGPT adoption and the market for obesity. [Read more]

A MESSAGE FROM WANDER

Invest in these vacation rentals in a few clicks ā˜

With Wander.com, you can unlock access to vacation rental investing without the hassle and headache of doing it yourself.Ā Wander REIT is the first and only institutional-grade vacation rental investment product. That means investors get all the tax-advantaged benefits of a REIT in a new asset category: vacation home rentals. Instead of the traditional apartment or office-building REITs, Wander REIT invests in the best of the best of vacation rentals.

Enjoy targeted 8% dividends and a 14% targeted total return with appreciation from hand-picked, stunning vacation homes ā€“ starting with a $2,500 minimum ā€“ without having to buy a property, change light bulbs or deal with guests. And for a limited time, new REIT investors may get an opportunity to invest in Wanderā€™s next round of funding. Explore this investment

šŸ—ž Fab Newsletters

  • AltsĀ helps you discover unique investments worth exploring. They highlight the best alternative assets available (think sports cards, wine sneakers and fractional real estate) to help you find the best opportunities.

  • Maker Mind is a science-based newsletter to make the most of your mind. Itā€™ll help you become more creative and more productive with neuroscience-based strategies and a supportive learning community.

  • Find that Pod is a free weekly newsletter bringing you 5 hand-picked podcasts you'll love. They sift through the millions of podcasts available to bring you 5 hand-picked must-listen episodes each week.

  • the DONUT gives free, impartial and easy-to-understand news with a side of prodigious wit each day. It's rare to actually enjoy the news but the DONUT is different, it'll keep you entertained, learning and optimistic with its daily dose of useful news.

  • UnicornerĀ sends the best early-stage startups straight to your inbox. Every Monday morning, you'll get a 2-minute rundown on a promising company with the potential to be a future unicorn.

šŸ¤­ A Bit of Fun

A bit of shameless self-promotion incoming!

Iā€™m very excited to be a speaker at a marketing workshop about future-proofing your brand online. Weā€™ll cover fun things like how to use GPT to level up your brand, how to find leverage as a solo creator and which mental models can enhance your marketing career. Tickets are paid but iā€™ve managed to sneak a few freebies - first come first serve!

šŸ‘‰ Get your free ticketĀ (discount automatically applied at checkout)

Did you enjoy the newsletter this week?

Login or Subscribe to participate in polls.

Much love, see you next time!

P.S. Remember to jump into the Meco app for more great reads and your favourite newsletters. [iOS & Web]

If you are not subscribed to Meco Reads (this newsletter!) you can join the crew here.